Saturday, March 10, 2007

Nike to add 100 single brand stores in India

World's no.1 shoemaker, Nike is expanding its single brand stores in India. The decision was announced when Nike's Ronaldinho signature collection was launched in India. The expansion project plans to increase the number of its single brand stores from 100 to 200 within the current year. Nike's commendable retail initiative is likely to be copied by other shoemakers in near future. Ronaldinho signature collection presents fine collection of sport shoes including apparel for both off and on ground within the price range of Rs 3,990 to Rs 8,900.The US-based shoemaker, Nike is known worldwide for its specialized products: designer sport shoes, apparel and equipment. The 43 years old company is worth $15 billion and has a workforce as strong as 7.18 lakh of which 28,000 are direct workers and 6.90 lakh as indirect workers. Manufacturing facilities of Nike is spread all over the world.

Courtesy: EconomicTimes
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