Monday, March 5, 2007

COCOA NUTS FROM ARCHIES IN INDIA

Archies will soon come out with its branded chocolates to add to its existing bouquet of gifts, such as cards, jewellery, flowers and stuffed toys. Known for pioneering the love season, Archies expects chocolates to be the next big thing that will attract the younger generation. Recently, the company launched a ‘back to school’ range comprising schools bags, water bottles and other stationary items. The company, which has clocked a growth rate of 15% in the previous year, is expecting to end the current fiscal with over Rs 100 crore turnover.

Courtesy:EconomicTimes
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