Reliance Retail to expand footprint in AP

Reliance Retail, which kickstarted its ambitious Rs 25,000-crore venture from Hyderabad, is now planning to further expand its footprint in Andhra Pradesh. As part of this plan, the company has added four new outlets in the city taking its store tally to 25. Last month, the company had forayed into tier II cities. "Currently, we have 35 stores in the state including 10 stores in Vijaywada, Visakhapatnam and Guntur," said K S Venugopal, chief executive (customer operations- Andhra Pradesh), Reliance Retail, in a release on Friday. With the new stores in place, Reliance Retail has 63 outlets in India. "In Andhra, we have 35 stores and recently we opened 9 outlets in Delhi. We also have seven stores in Jaipur and 12 outlets in Chennai. The average area of a Reliance Fresh store ranges from 2,200 square feet to 4,000 square feet," the release said. Following a farm-to-fork model, the company procures commodities from various parts of the country. For example, it gets apples from Himachal Pradesh and onions from Karnataka. In Andhra Pradesh alone, it has 30 procurement centres.
courtesy:economictimes
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